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  On Demand Diploma in Digital Marketing - Learn at a time that suits you!
CAM Diploma in Digital Marketing
 

Diploma in Digital Marketing
- £849 + VAT
(Includes all course materials & after course support)


Our Price: £1,018.80 Inc VAT
Qty:

Description
 

CAM Diploma in Digital Marketing – Takes 12 – 24 weeks to complete!

Business Consort – The Social Media Academy is an Accredited Study Centre & the Diploma in Digital Marketing will provide you with 35 CPD hours within The Chartered Institute of Marketing’s Chartered CPD Programme. You will receive a certificate after course completion.

Learn at a time that suits you! This course is delivered fully online - All you need is access to a computer -The sessions are available on demand 24/7

How long will it take to qualify? We suggest you allocate about 90 minutes a week for 12 weeks if you are working full time.

Are there any exams? The syllabus takes about 12 weeks to complete but you will need to allow another 12 weeks to research, read the books for the course and complete the assignments (coursework).

If it is online what help & support will I get? You have access to ask questions direct to your tutor through the on demand learning community as well as the ability to connect and network with other learners. In addition, you will be able to reach your tutor be phone from 9am – 5pm Mon to Fri (GMT) on 0800 334 5784 and contact via email too.

The dynamic qualification will provide you with knowledge underpinning the principles of digital marketing and skills to undertake digital marketing planning.

Why choose Business Consort as your Accredited Study Centre? We have addressed the new need of busy individuals who want to further their learning but don’t have time to take out of their schedules to attend day / evening face to face courses. Hence this will be the only diploma worldwide delivered completely online and ours is by far the most cost-effective option versus any other study centre or delivery method.

What will the qualification cover?

  • Search Engine Optimisation (SEO)
  • Pay Per Click (PPC)
  • Types of online advertising
  • Email marketing
  • Viral marketing
  • Online PR
  • Affiliate marketing
  • Social media
  • It also looks at digital metrics, legislation, regulation and codes of practice.

You will have the opportunity to gain skills and knowledge to understand the fundamental planning concepts for an online organisation as well as key factors in implementation, measurement and evaluation of successful campaigns.

Digital marketing has evolved from a peripheral element of organisational marketing to one which is at the hub of customer-centric communications in an increasingly multi-channel environment. Our qualification will ensure you are equipped to deal with this shift and make the most of the new business opportunities to offer.
How much does it cost? ONLY £849 + VAT and all course materials & course support are included. Plus we also offer payment plans so you can study for as little as £79 + VAT a month for 12 months or £149 + VAT a month for 6 months.
Who is this for? The new qualification is designed for those wanting to work in marketing or marketing professionals who want to specialise knowledge & understanding of what digital marketing is & how it relates to the marketing industry & turn that knowledge into successful marketing strategies.

No matter what your role in the company you will benefit from gaining insight into today’s digital arena.

What will you learn? The qualification comprises the following three units & you will need to complete a written assessment after each module:
  • Digital Marketing Essentials
  • Digital Marketing Planning
  • Marketing and consumer behaviour

Course Trainer

dawn web.jpg

Dawn McGruer FRSA

This training course will be hosted by Dawn McGruer FRSA. Dawn is a strategic digital & social media marketing trainer, practioner, consultant, author and blogger who has over 15 years experience in the digital marketing arena.

She is also the Director of Business Consort which was established in 2005 and has developed it into one of the world leading training organisations which is accredited by The Chartered Institute of Marketing.

With over 2 million subscribers Dawn has become a key influencer in this area and provides Social Media and Digital Marketing Training Courses including the CAM Diploma in Digital Marketing.

She has trained 1000′s or organisations including some of the world’s largest Global brands across most industries.

Dawn has also just been invited to become a Fellow of the RSA – The Royal Society for the encouragement of Arts, Manufactures & Commerce founded in 1754.

This invite comes as recognition of her expertise in the field of social media marketing and her work to raise awareness of the advantages of social media to business owners.

Are there any other fees to consider? In order to take a qualification you need to become a studying member of The Chartered Institute of Marketing - £140 (includes an array of benefits) & pay Assessment fees – There are 3 modules to be assessed for the Diploma and each assessment fee is £85. These are both paid direct to The CIM & all details will be included in your welcome email.
As soon as you enrol you can start the course straight away – We will send you a welcome email and login details for the learning community. You can choose when you wan to submit your coursework to give you enough time if you are working full time – Submission dates are quarterly, so the next submission dates are September, December, March & June etc.

Interested but want more details?

Get a copy of The Diploma in Digital Marketing Syllabus & watch our instant access webinar about the benefits of the course – Download Now



Testimonial

Caryn Skinner - Sharpstone Skinner - "We attended Dawns workshop on social networking as complete novices, who knew we had to embrace this new way of networking if we were to grow as company. Dawn is so knowledgeable in this area and keeps herself up to date so anything we threw at her she handled professionally and with the understanding that we needed lay persons language until we got the hang of the Facebook/Linkedin way of communicating. I would highly recommend her for training in this area and have referred several colleagues already."